And look at ESPN. As a sports network, its primary audience is white, often working-class men who want to watch and talk about sports. But ESPN’s on-air talent seems determined to pretend that they’re on MSNBC, delivering “woke” lessons about politics to an audience that wants to hear sports news. Again, the on-air talent and the management are heavily invested in looking progressive to other folks in broadcasting. The audience? They’re an afterthought.
Link: https://www.usatoday.com/story/opinion/2017/11/06/hollywood-espn-and-other-debacles-why-cant-our-ruling-class-do-its-job-glenn-reynolds-column/834313001/
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