every fiscal year your company is performing around the second tier level. Enough to hold the stock price but few investors have any belief you will grow to surpass your better competitors.
Now assume you had money to invest in a certain industry. Which to choose? The usual 5-6 high fliers constantly innovating and growing their reputations for success. Or do you take the also ran’s. You know that company has a hard time finding the best workers and managers. They want to work for the best with a better future likely. But they do just enough to maintain revenues but never enough to threaten the big boys.
Which stock do you buy after sitting and researching 10 years of performance. And if you choose one of the also ran’s. How long before you start building positions in the industry leaders?