Kelly wants to win! His ego wouldn't allow him to settle for less. He has the desire and will work hard to win, but his system and coaches are the problem. I'm sure it bothers him greatly to lose games. He's reached his ceiling and ND should know at this point what they have in their coach. As far as the others, I don't know whether they care about winning a national championship, but I would bet all my chips that Kelly wants to win.