with players from one school? So for example, Haggar Clothing, McDonalds, Hersheys, or whatever company develops an ad campaign exclusively featuring ND athletes. They could pay them whatever they want. So for NIL and recruiting the coaches could pitch to recruits, "Hey, we have an exclusive deal with McDonald's and they have agreed to sign you."
Also, is there anything stopping a school (let's say Ohio State) from creating an ad campaign for the university featuring athletes. They could then pay the players whatever they want for NIL?
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