Summer of 2008. Plainly speaking, 2007 was the year that ESPN and its business siblings went out of its way to attack Notre Dame football. The broadcasters, the columnists, the daily snippet bloggers.....all of them associated with that company made a concerted effort to drag N.D. down. It was intentional.
To be clear, none of those people believed Willingham was a great coach. They knew he wasn't someone that programs with then-B.C.S. aspirations would have any reason to chase. And they knew he wasn't fired for race-related reasons. We were simply a competing product, and this was their chance to swing as much of the market in their direction as possible, with the added benefit of extra clicks with all of the articles they could post on the matter due to name recognition.
Our 3-9 season -- context and surrounding circumstances be darned -- gave them the cover they needed to do exactly this.