He has no reason to stay. Price gains little in staying in college especially when his NFL status is unlikely to go much higher than it already is. We love him, but he isn't Love. He is likely a 2nd day pick in the 2026 draft and that isn't going to change after another year in college.
Love's NIL value is driven by his Heisman hype and talent and while we appreciate Price, he sits in Love's shadow outside of our bubble.
And when Love doesn't win the Heisman (a RB last won the Heisman 15 years ago and only twice in the last 25 years), you won't find NIL folks chasing Price with the same fervor that they chase Love. Hence his NIL money is unlikely to surpass his 1st year NFL earnings as well as offset the injury risk already faced by RBs. Four years of college is more than enough for him.