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Link: Notre Dame Football Launches Brilliant Nationwide Recruiting Campaign
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a defensive line that is representative of the Notre Dame tradition and standard but he has also been ingenious and clever in his recruiting changes. He's the one individual on this staff, more than any other, that I wouldn't mind having take over for Kelly. I think he really understands the program and how it needs to be run from top to bottom in order for it to be successful.
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It's cutting edge.
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You don't those that billboard helps build those players' brand?
You don't think a player's brand is part of ND's recruiting pitch now?
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Trust me, kids would love to have their pictures up on those billboards. And let's not forget that the ND billboards are in at least 20 cities around the country. See where they're going with this?
The views on social media for the target audience will trump the in person view of the billboard. That was never the point.
And ND is making a statement that we are going to advertise our individual players and setting the tone in the NIL department.
For the first time in awhile, ND is trying to find a way to play with the big boys in recruiting.
show the kids that ND is willing to promote them but, it also demonstrates ND's reach (i.e. the 20 cities around the country). Nobody in LA is going to give a damn about an Alabama or Clemson billboard.
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It seems to serve it's purpose.
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