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Move him around, motion him, always involved in the pass and run game. Force the defense to cover him first and it opens up everything else.
thankfully we upgraded the WR corps because I think inexperienced tackles will require help from our TEs staying in to pass block more often than we'd normally like. If all the Jaydens, Jadens, Jordans and one Beaux get the job done outside, we can afford to get the line some help until they get their bearings, then start moving around TEs later in the season as things jell
I know it's a more complex system than CFB could maybe do. But as an example, KC would line him up as a wing back then pre snap motion him to inline tight on the other side if that's where the pressure is coming from. And then at some point he chips the end and is wide open in the gap on a quick toss from Mahomes.